Now showing items 1-6 of 6

    • Administración de la mercadotecnia 

      García García, Marco Antonio I.; Ramírez León, Juan Eduardo; López García, Sofía E. (2016-01-01)
      One of the most important concepts of marketing have to do, not marketing itself, but with its administration. That is, not enough to know what factors should be included in a strategy for it to be successful, but to ...
    • ISO 14001 

      García García, Marco Antonio I. (2018-06-30)
      Increasingly, the demands of consumers in the current economic scenario are very relevant, especially the role played by quality and where successful companies are fully identified that this is a good competitive advantage ...
    • El Mix del marketing 

      García García, Marco Antonio I.; Ramírez León, Juan Eduardo; López García, Sofía E. (2016-01-31)
      The marketing mix or marketing mix, is a definition used to describe the group of instruments and various factors that have the person in charge of marketing for a company to achieve the goals of the organization. This ...
    • Modelos (Mix MKT) 

      García García, Marco Antonio I.; Ramírez León, Juan Eduardo; López García, Sofía E. (2016-01-31)
      The marketing mix or marketing mix, is a definition used to describe the group of instruments and various factors that have the person in charge of marketing for a company to achieve the goals of the organization. This ...
    • Premio Nacional de Calidad 

      García García, Marco Antonio I.; Campos Hernández, Yanet (2018-08-31)
      Increasingly, the demands of consumers in the current economic scenario are very relevant, especially the role played by quality and where successful companies are fully identified that this is a good competitive advantage ...
    • Las tendencias e impulsores globales en materia de emprendimiento 

      García García, Marco Antonio I. (2019-04-01)
      Entrepreneurship has become more than a fashion, a way of seeing the future in the professional field of people, based on the needs that the environment presents. The evolution and development in which society is immersed, ...