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Doctrinas Éticas Normativas: Deontología: Kantismo: Imperativos Hipotéticos 

Jaen Hernández, Victor Manuel (2014-10-10)
The ethical doctrines are different approaches that try to answer that distinguishes a good from a bad human act. For example, the deontology proposes far to the intentions with which runs a human action to determine their ...
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El mercado 

Figueroa Velázquez, Juan Gabriel; Cerón Islas, Arlen; Ramírez Ortega, Joel; Cerón Islas, Heidy (2016-01-01)
The market is seen as a process of interaction between buyers and sellers establishing a fair exchange between service quality and price. 2 large converging forces: supply and demand.
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Introducción a la Mercadotecnia Sustentable 

Jaen Hernández, Victor Manuel (2014-10-10)
The defining challenge facing humanity in the twenty-first is to learn how to live sustainably, meaning to live well, while at the same time preserving the natural systems that make it possible for all people, including ...
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Periodo de recuperación de capital invertido 

Cadena Uribe, Ramiro (2017-01-31)
En la inversión de capital cobra especial relevancia, para la evaluación de diversas alternativas, considerar el tiempo requerido para recuperar el monto del capital invertido en virtud al diferente valor del dinero en el tiempo.
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Plan de vida y carrera (PVC) 

Cerón Islas, Heidy; Cerón Islas, Arlén; Ramírez Ortega, Joel; Figueroa V., Juan Gabriel (2016-01-31)
Personal planning allows you to set goals and objectives that facilitate decision making in seeking to improve the environment around us.To help this decision one planning called life and career plan which includes aspects ...
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Estrategias para ajustar precios 

Hernández Valdés, Patricia E.; Hidalgo Gallardo, Amada (2017-01-01)
Price is a decisive purchasing factor, both for people and for organizations, regardless of their socioeconomic status, purchasing power or size, so products and services might have the right, convenient, fair and suitable ...
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El Producto, Conceptos básicos 

Monroy Valencia, Sadot Eleazar (2017-08-31)
Según Jerome McCarthy y William Perrault, el producto "es la oferta con que una compañía satisface una necesidad“ Stanton, Etzel y Walker, nos brindan la siguiente definición de producto: "Un producto es un conjunto de ...
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Instructivo para Manejo de Equipo Cámara Gesell 

Cerón Islas, Arlén; Hernández Ortíz, Iván; Monzalvo Serrano, Lucina; Hernández Arana, Irma; Guerrero Hernández, Omar (2016-07-01)
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Habilidades Directivas 

Ramírez Ortega, Joel; Cerón Islas, Heydi; San Juan Mérdia, Ana Grisel (2015-06-30)
Management skills are a tool to exercise leadership strategically. Today the leaders and managers of large companies demonstrate the importance of putting into practice what they do, want to do and can do to lead companies ...
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Cultura Organizacional 

Fuentes, Víctor Hugo; Cerón Islas, Heidy; Villa Pedraza, Mario Iván (2015-06-30)
We know that each person has, as psychologists say, a personality, ie, a set of relatively permanent and stable features. When we say someone is warm, innovative, quiet and conservative, we are referring to personality ...
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AuthorRamírez Ortega, Joel (10)Cerón Islas, Heidy (9)Corichi García, Nicolás (7)Guerrero Hernández, Omar (7)Cerón Islas, Arlen (6)Cortes Miranda, Miguel Leonel (6)Ángeles Villeda, Antonio de Jesús (6)Melo Campa, Issel (5)Martínez Luna, Enid (3)Acevedo Ramírez, Silvia Estela (2)... View MoreSubjectLAW/JURISPRUDENCE (2)adjustments - Discounts - Perceived value (1)Administration, ressources, business, empirical administration scientific management (1)Asignación, minimizar, maximizar, modelo, operaciones (1)Autodescubrimiento, realidad, análisis FODA. (1)Autoestima, realidad, juicio de valor. (1)B2B, consumer behavior, digital transformation (1)Calidad, rentabilidad, competitividad, productividad. (1)Capital humano, equidad interna, personal. (1)Commercial variables, mix of marketing, promotion, distribution, variable autonomous, competing variables. (1)... View MoreDate Issued2018 (16)2017 (15)2021 (9)2015 (8)2020 (8)2016 (6)2019 (6)2014 (2)Has File(s)Yes (70)

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