dc.contributor.author | Muñoz Chávez, Juana Patricia | |
dc.date.accessioned | 2013-11-19T22:11:39Z | |
dc.date.available | 2013-11-19T22:11:39Z | |
dc.date.issued | 2012-01 | |
dc.identifier.uri | https://repository.uaeh.edu.mx/bitstream/handle/123456789/14642 | |
dc.description.abstract | The characteristics of the services are:
intangibility, inseparability, variability
and perishability.
Such characteristics must be
considered to implement marketing
estrategies. | es |
dc.language.iso | es | es |
dc.subject | Research Subject Categories::SOCIAL SCIENCES::Business and economics | es |
dc.title | Características de los Servicios | es |
dc.type | Presentation | es |