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Doctrinas Éticas Normativas: Deontología: Kantismo: Imperativos Hipotéticos
The ethical doctrines are different approaches that try to answer that distinguishes a good from a bad human act. For example, the deontology proposes far to the intentions with which runs a human action to determine their ...
The market is seen as a process of interaction between buyers and sellers establishing a fair exchange between service quality and price. 2 large converging forces: supply and demand.
Introducción a la Mercadotecnia Sustentable
The defining challenge facing humanity in the twenty-first is to learn how to live sustainably, meaning to live well, while at the same time preserving the natural systems that make it possible for all people, including ...
Periodo de recuperación de capital invertido
En la inversión de capital cobra especial relevancia, para la evaluación de diversas alternativas, considerar el tiempo requerido para recuperar el monto del capital invertido en virtud al diferente valor del dinero en el tiempo.
Plan de vida y carrera (PVC)
Personal planning allows you to set goals and objectives that facilitate decision making in seeking to improve the environment around us.To help this decision one planning called life and career plan which includes aspects ...
Estrategias para ajustar precios
Price is a decisive purchasing factor, both for people and for organizations, regardless of their socioeconomic status, purchasing power or size, so products and services might have the right, convenient, fair and suitable ...
El Producto, Conceptos básicos
Según Jerome McCarthy y William Perrault, el producto "es la oferta con que una compañía satisface una necesidad“ Stanton, Etzel y Walker, nos brindan la siguiente definición de producto: "Un producto es un conjunto de ...
Instructivo para Manejo de Equipo Cámara Gesell
Management skills are a tool to exercise leadership strategically. Today the leaders and managers of large companies demonstrate the importance of putting into practice what they do, want to do and can do to lead companies ...
We know that each person has, as psychologists say, a personality, ie, a set of relatively permanent and stable features. When we say someone is warm, innovative, quiet and conservative, we are referring to personality ...