dc.contributor.author | Montes de Oca Bárcenas, Leticia | |
dc.date.accessioned | 2013-11-19T19:39:27Z | |
dc.date.available | 2013-11-19T19:39:27Z | |
dc.date.issued | 2011-07 | |
dc.identifier.uri | https://repository.uaeh.edu.mx/bitstream/handle/123456789/14547 | |
dc.description.abstract | At the end of the course the student will learn the
importance of marketing, its benefits and functions,
functional areas to which it relates and need within a social
organization and knowledge-oriented consumer and
competition. | es |
dc.language.iso | es | es |
dc.subject | Research Subject Categories::SOCIAL SCIENCES::Business and economics | es |
dc.title | Fundamentos de mercadotecnia | es |